Kroger
Working with 360i’s content lab in Atlanta, we created social content for Kroger, a grocery store chain.
Valentine’s Day
We encourage people to express their feelings by creating a personalized charcuterie board for their loved ones using quality, romantically-inspired items available at Kroger.
CLASSIC CHAR-CUTE-RIE LOVERS
A Classic Valentine’s Day themed board featuring meats, cheeses, nuts, pink rose, grapes and other assorted goods found at Kroger.
Paid Social with Product Placement & Branding
Organic Social
Organic Social
SWEET CHAR-CUTE-RIE LOVERS
A charcuterie board for those looking to do something a bit sweeter for the holiday, featuring pastries, cookies, and other treats found at Kroger.
Paid Social with Product Placement & Branding
FRUITY CHAR-CUTE-RIE LOVERS
A fresh take on a charcuterie board with fruits,
heart-shaped candies, and graham crackers, paired with bowls of honey, peanut butter, and caramel.
Paid Social with Product Placement & Branding
Organic Social
Free to be Fresh
To celebrate the glorious deliciousness of Kroger's fresh fruits, we created a video oasis of mesmerizing moments in the cooking process to capitalize on a social trend featuring soothing visuals. We also captured stills. These link to Kroger recipes.
VEGAN HARVEST APPLE SALAD
Social-first stills featuring fresh apples, prompting people to make the recipe.
Organic Social
LEMON RICOTTA BRUSCHETTA
Social-first stills featuring Private Selection’s tomatoes and fresh lemons, directing people to the recipe.