Invisalign Global Photoshoot
Align Tech needed to refresh its photo library with new content for the Invisalign brand. Focusing on four different regions around the world, we were able to tell the story of how Invisalign helps doctors achieve a great, authentic smile for their patients.
Website Redesign
To bring the photography to life in context, I created a redesigned mockup of the Invisalign website using placeholder copy. The goal was to give the site a fresh, modern aesthetic by leveraging bold typography, large and impactful imagery, and interactive design elements.
Marketing Materials
We used the new photography to revitalize marketing materials by injecting a new energy into the brand and helping reposition Invisalign with a more contemporary, engaging look for professional audiences.